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Mailchimp vs Brevo: which should you pick in 2026?

Both are strong choices. The short answer: pick Mailchimp if you are beginners who want a safe default. Pick Brevo if you are small lists that send occasionally.

MailchimpBrevo
In one lineThe household-name email platform with templates, automations and a big app ecosystem.Email, SMS and marketing automation with pay-by-volume pricing, formerly Sendinblue.
PricingFree to 500 contacts; from $13/moFree 300 emails/day; from $9/mo
Free tierYesYes
Best forBeginners who want a safe defaultSmall lists that send occasionally
CategoryEmail MarketingEmail Marketing
Websitemailchimp.combrevo.com

Mailchimp details Brevo details

Other options

KitActiveCampaignKlaviyoMailerLiteBeehiivConstant ContactGetResponseAWeber