Both are strong choices. The short answer: pick Mailchimp if you are beginners who want a safe default. Pick Beehiiv if you are newsletter operators focused on growth and monetization.
| Mailchimp | Beehiiv | |
|---|---|---|
| In one line | The household-name email platform with templates, automations and a big app ecosystem. | The newsletter growth platform built by ex-Morning Brew engineers. |
| Pricing | Free to 500 contacts; from $13/mo | Free to 2.5k subscribers; from $39/mo |
| Free tier | Yes | Yes |
| Best for | Beginners who want a safe default | Newsletter operators focused on growth and monetization |
| Category | Email Marketing | Email Marketing |
| Website | mailchimp.com | beehiiv.com |
Mailchimp details Beehiiv details
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