Both are strong choices. The short answer: pick Klaviyo if you are online stores that live on flows and segments. Pick Beehiiv if you are newsletter operators focused on growth and monetization.
| Klaviyo | Beehiiv | |
|---|---|---|
| In one line | The ecommerce email and SMS platform with deep Shopify integration. | The newsletter growth platform built by ex-Morning Brew engineers. |
| Pricing | Free to 250 contacts; from $20/mo | Free to 2.5k subscribers; from $39/mo |
| Free tier | Yes | Yes |
| Best for | Online stores that live on flows and segments | Newsletter operators focused on growth and monetization |
| Category | Email Marketing | Email Marketing |
| Website | klaviyo.com | beehiiv.com |
Klaviyo details Beehiiv details
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