Both are strong choices. The short answer: pick Attio if you are startups that want a CRM as flexible as a spreadsheet. Pick Close if you are sales teams doing high call volume.
| Attio | Close | |
|---|---|---|
| In one line | The modern, data-model-flexible CRM loved by startups. | A CRM with calling, SMS and email built in for high-velocity inside sales. |
| Pricing | Free plan; from $29/user/mo | From $19/user/mo |
| Free tier | Yes | No |
| Best for | Startups that want a CRM as flexible as a spreadsheet | Sales teams doing high call volume |
| Category | CRM | CRM |
| Website | attio.com | close.com |
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