Marketing Automation
Marketo Engage is one of the leading Marketing Automation tools in the TechStack Directory. Adobe's enterprise marketing automation heavyweight.
Where it fits: Trigger the right message at the right moment across email, SMS and ads. Marketo Engage is our pick for b2B enterprises with dedicated ops teams.
Pricing: Custom pricing. There is no permanent free plan, but most teams find the pricing pays for itself quickly.
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| Category | Marketing Automation |
|---|---|
| Website | adobe.com/marketo |
| Pricing | Custom pricing |
| Free tier | No |
| Best for | B2B enterprises with dedicated ops teams |
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Behavior-triggered messaging across email, push, SMS and in-app.
Customer journeys, analytics and messaging in one canvas, formerly Autopilot.
Ecommerce-focused automation with deep segmentation.
CRM, automation, pages and payments for info businesses.