Both are strong choices. The short answer: pick Ecwid if you are adding ecommerce to a site you already have. Pick Gumroad if you are creators selling ebooks, templates and files.
| Ecwid | Gumroad | |
|---|---|---|
| In one line | Add a store to any existing website in minutes. | The simplest way to sell digital products and memberships. |
| Pricing | Free plan; from $25/mo | Free; 10% per sale |
| Free tier | Yes | Yes |
| Best for | Adding ecommerce to a site you already have | Creators selling ebooks, templates and files |
| Category | Ecommerce | Ecommerce |
| Website | ecwid.com | gumroad.com |