Clearbit vs Apollo.io: which should you pick in 2026?

Both are strong choices. The short answer: pick Clearbit if you are hubSpot users enriching records. Pick Apollo.io if you are finding and emailing B2B prospects affordably.

ClearbitApollo.io
In one lineCompany and visitor enrichment, now inside HubSpot.A 275M-contact database plus sequences in one platform.
PricingNow part of HubSpot (Breeze Intelligence)Free plan; from $49/user/mo
Free tierNoYes
Best forHubSpot users enriching recordsFinding and emailing B2B prospects affordably
CategoryLead Generation & DataLead Generation & Data
Websiteclearbit.comapollo.io

Clearbit details Apollo.io details

Other options

ClayHunterZoomInfoLushaPhantomBusterWizaSeamless.AI